The property will continue to be part of the Caesars Rewards network during the lease term and the transaction is not expected to result in any changes to the guest experience. The agreement allows for co-ownership of Rio-specific guest data and places no restrictions on Caesars’ marketing activities. 'The retention of the World Series of Poker and retention of Caesars Rewards customers are all factors that make this a valuable transaction for Caesars.' 'This deal allows Caesars Entertainment to focus our resources on strengthening our attractive portfolio of recently renovated Strip properties and is expected to result in incremental at those properties,' Tony Rodio, CEO of Caesars Entertainment, said in a statement.
The Rio All-Suite Hotel & Casino features 2,522 suites, 114,366 square feet of convention and meeting space, nearly 120,000 square feet of casino space, more than 25,000 square feet of shopping space and numerous restaurants, bars and entertainment venues.
